New SMIRNOFF™ Spiked Sparkling Seltzer offers taste that eliminates resolution guilt with less than 100 calories and zero sugar.

SMIRNOFF™ Red, White & Berry has a recommended retail price of $12.99 for a 750mL bottle.

To encourage consumers to embrace the “sour face” in a fun and responsible way, Smirnoff is challenging those of legal drinking age to post photos of their sour faces on social media using the hashtag #myfacewhen I tried a shot of new Smirnoff Sours.

SMIRNOFF® Vodka is bringing a twist to the vodka category with the launch of its latest innovation, SMIRNOFF® Sours. The flavor portfolio features three variants – Green Apple, Watermelon and Fruit Punch. SMIRNOFF Sours tastes best served as a chilled shot.