Brett Christoffel
Founder/CEO
All Y'alls Foods
Brett Christoffel is the founder and CEO of All Y’alls Foods a mission driven plant-based foods company in Cross Roads Texas northwest of Dallas. All Y’alls exists to nourish consumers, care for the animals, and go easier on the earth. A portion from every sale goes to Rowdy Girl Sanctuary here in Texas.
After two decades in corporate sales & management Brett decided to pursue his passion for animals by removing them from the equation when it comes to food. In 2017 he learned that beef was one of Texas largest exports and since he loves a cow like he loves a dog rather than just complain about it he decided to change it launching All Y’alls Foods in May 2018. They currently offer three flavors of It’s Jerky Y’all as well as It’s Big Crunchy Bacony Bits Y’all which hit number one meatless bacon on Amazon this year.
Accelerating Innovation: What Emerging Brands Need to Get Growing
Although the nation’s COVID pandemic provided a boon to retail packaged foods, the past 18 months proved to be a particularly challenging time for smaller start-ups to bring new products to shelf. One ally in the fight is SKU, an Austin, Texas, product accelerator that supports smaller companies and provides 12-14 weeks of development and advice from industry mentors. Come hear SKU Chief Operating Officer Michelle Breyer lead a panel discussion about new product innovation and how small companies can get hit the ground running in 2022.