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New Products Conference
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Laura Shulman
President & Founder
Food Future Strategies, Inc.

Laura Shulman is the Founder and President of Food Future Strategies, Inc. (FFS), a consultancy specializing in PR and communications strategies for global and emerging brands in CPG, food tech, sustainability and agriculture. Laura’s client roster has included: PepsiCo, Mondelēz International/SnackFutures, AB InBev/EverGrain, KraftHeinz, Do Good Foods, Better Bites Bakery, Aanika Biosciences and more.
Prior to launching her consultancy, Laura held several executive leadership positions at global PR firms including the most recent as SVP/Partner and Food & Nutrition Practice Leader at FleishmanHillard. She also ran food, ag and consumer practices and served as a client relationship leader for global accounts at Weber Shandwick and Edelman.


The Future of Snacking: Where Appetite Meets Innovation

Snacking truly has become the fourth meal occasion and this moderated panel will explore its future! Listen and learn as four experts discuss traditional and emerging/innovative ways to identify trends and gather insights—and then apply them to new product development and the overall category. Panelists include Brigette Wolf, Vice President, Global Head of Mondelez International SnackFutures; Katrina Borisjuk, Brand Lead, Dirt Kitchen Snacks; Lori Herman, Senior Manager, Insights & Analytics, Mondelēz International; and Tapan Shah, Director of Venture Capital, Snack Futures; Mondelēz International. Leading this dynamic discussion is Laura Shulman, Founder, President of Food Future Strategies.