Women, Men, Kids

RTD Beverages Target Hormonal Wellness

Wed, 29 Apr 2026 09:00:00 -0400

The Cycle is expanding its ready-to-drink portfolio with two beverages designed for perimenopause and menopause. The launch reflects growing interest in functional drinks targeting women’s health across life stages.

Legendairy Milk Expands Into Sprouts Nationwide

Wed, 08 Apr 2026 09:00:00 -0400

The rollout adds four targeted supplements to Sprouts shelves, including lactation and hormonal support products. For product developers, the move signals growing demand for clinically positioned women’s health solutions in mainstream natural retail.

The Cycle Launches Functional Beverage for Hormonal Health

Wed, 29 Oct 2025 09:15:00 -0400

Founded by tech entrepreneur Anastasia Sartan, The Cycle brings women’s health into the functional beverage space with a science-backed, bioactive approach. The drink blends Omega-7 with herbs and adaptogens to reduce inflammation, balance hormones and support mood and energy.

ChildLife Essentials Unveils Sugar-Free Strawberry Lemon Multi-Vitamin Gummies for Kids

Sun, 31 Aug 2025 08:00:00 -0400

ChildLife uses all-natural, non-GMO ingredients with no fillers, artificial colors, sweeteners or flavors, and everything is gluten-free.

Gorgie Wellness Energy Drink Expands Retail Presence

Sun, 27 Apr 2025 09:00:00 -0400

Gorgie was founded in 2023 by Michelle Cordeiro Grant to introduce a first-of-its-kind energy drink made by women for everyone to enjoy.

Wellness for Every Life Stage: How Food and Beverage Brands Are Targeting Women’s Evolving Health Needs

luann.williams@innovami.com (Lu Ann Williams) — Mon, 14 Apr 2025 00:00:00 -0400

Products for women are particularly noticeable and not surprisingly, we see targeted women’s products first in supplements, followed a growing wave of related food and beverage offerings.

Tranont Clear All-Day Protein Supplement for Women

Sun, 13 Apr 2025 09:00:00 -0400

Available in two varieties—Clear (without caffeine) and Clear+ (with natural caffeine)—this protein-packed refresher is formulated for health and fitness enthusiasts, Keto followers and those looking for a convenient way to meet daily protein goals.

The Functional Chocolate Company FunCho Kids

Sun, 02 Feb 2025 09:00:00 -0500

The new collection brings all the benefits of Functional Chocolate to the youngest members of the family—making wellness a treat to keep little ones thriving and parents smiling.

Top 10 Food Trends for Kids in 2025

Tue, 17 Dec 2024 10:00:00 -0500

To meet the demand, culinary experts and registered dietitians from Chartwells K12 used their insights from serving 2.2 million meals a day to students at 4,500 schools across the country to identify the top 10 food trends for kids in 2025, proving that when it comes to food, kids are ready to think outside the lunchbox.

ÖRLÖ Nutrition's Icelandic Ultra Spirulina Line

Sun, 03 Nov 2024 09:00:00 -0500

Harnessing the power of Iceland's natural environment, ÖRLÖ uses patented Energy to Food (E2F) technology to produce carbon-negative algae-based supplements. These supplements offer nutrition with a minimal environmental footprint.

PLT Health Solutions: Better Bodies

Tue, 24 Sep 2024 13:00:00 -0400

Totally new ingredients will include offerings in the Men's Health, Sports/Active Nutrition and Energy categories. Previously launched but new to SupplySide ingredients include offerings in Muscle Health, Energy, Mood and Sleep categories. All of these ingredients are supported by clinical science, and most are considered “beverage-friendly” as part of PLT's growing beverage ingredient portfolio.

O Positiv Women's Health Supplements

Wed, 17 Jan 2024 06:00:00 -0500

O Positiv has been at the forefront of women's health since the successful launch of its debut product in 2018, FLO, a PMS support supplement on the market. The brand's mission is to prioritize and advocate for women's health, by providing effective solutions for health concerns that have been historically overlooked.

Nassau Candy: Next Gen Appeal

Mon, 16 Oct 2023 12:00:00 -0400

They might be small, but they have HUGE purchasing potential. Generation Alpha—that’s anyone born between 2010 and 2025—is shaping up to be one of most savvy and influential consumer demographics in history

ADM: Emerging Wellness

Wed, 04 Oct 2023 13:30:00 -0400

With consumers’ proactive focus on wellness coupled with demands for tailored solutions, these wellness areas are ripe for innovation.

Ingredients for Seniors

Wed, 12 Jul 2023 00:00:00 -0400

It recently was reported that the Administration on Aging counts more than one in six Americans as age 65 and older, an increase of greater than one third since 2010. By 2040, that number is expected to jump by nearly 50% to more than 80 million persons.

Identifying Specific Nutrition Needs for Men

Tue, 20 Jun 2023 07:00:00 -0400

Today, many men find themselves sedentary during the week, then go out on a weekend morning with the best of intentions at making up for lost time. They might opt for running 5 or 10 miles, or biking 30 miles, or they hit the gym–hard–lifting too much weight or overdoing the treadmill to “feel the burn.”

Consumers, Manufacturers Align on Importance of Health

luann.williams@innovami.com (Lu Ann Williams) — Fri, 16 Jun 2023 09:00:00 -0400

Healthy aging could be defined as staying active and in good health—both physically and mentally—while getting older. Overall, three-quarters of consumers we survey report that healthy aging is “very” or “extremely important” to them.

Michelle Obama Launches Plezi Nutrition

Fri, 12 May 2023 06:30:00 -0400

Building on her efforts in the White House with her Let's Move! initiative, Mrs. Obama is a Co-Founder and Strategic Partner with PLEZi Nutrition, working behind-the-scenes to guide the company's mission to be a driver of change and a model for how food and beverage brands can support the health of our next generation.

SmartyPants Vitamins New Sugar Free Gummy Multivitamin

Wed, 10 May 2023 06:00:00 -0400

For its most innovative launch to-date, SmartyPants Vitamins announced new SmartyPants Sugar Free Multi & Omegas gummy multivitamins in Kids, Women’s, and Prenatal formats. SmartyPants’ new Sugar Free Multi & Omegas don’t use sugar alcoh

HUM Nutrition PMS Symptom Relief Gummies

Wed, 29 Mar 2023 07:00:00 -0400

HUM Nutrition, the clean and clinically tested DTC vitamin and supplement brand expanded its women's health line with the recent launch of SOS PMS GUMMIES, a gummy with clinically tested chasteberry extract for PMS symptom relief.

ADM: Balanced Wellness

Tue, 28 Feb 2023 14:30:00 -0500

Consumers today are making mindful choices about their overall health by proactively seeking out tailored, functional solutions customized to meet their individual needs.

Pharmactive Biotech Products: Boost Sex Drive, Function

Fri, 28 Oct 2022 12:30:00 -0400

Pharmactive Biotech Products, S.L.U., launches Liboost®, a novel botanical extract of Damiana (Turnera diffusa), as the first formulation to help enhance sexual function in both men and women. Its sexual performance boosting capabilities have been confirmed in a consumer study conducted by the company yielding impressive results.

SternVitamin: Sports Nutrition

Thu, 22 Sep 2022 13:00:00 -0400

Around the world, people are paying more attention to a healthier diet and a more active lifestyle. Sport is no longer just about building muscle or losing weight—it is the basis for holistic health. This creates new expectations and opportunities for the sports nutrition market.

Foods and Beverage Developers Feed a Growing Interest in Nutrition for Babies and Toddlers

leslie@leslielevine.com (Leslie Levine) — Thu, 28 Jul 2022 07:00:00 -0400

More than ever before, today’s parents, especially Millennials, are paying particular attention to the foods and beverages they give their babies and toddlers.

Else Nutrition Establishes North American Office

Mon, 06 Dec 2021 10:00:00 -0500

ELSE NUTRITION HOLDINGS INC., the plant-based baby, toddler and children nutrition company, announced the establishment of a dedicated US office and operations. Consistent strong growth of Else Nutrition product sales has led to the need for a full-time team on the ground in the US.

New Functional Foods, Drinks and Supplements Debuting in November 2021

Fri, 12 Nov 2021 00:00:00 -0500

Prepared Foods profiles new functional foods, drinks and supplements.

Cerebelly Protein-Packed, Nutrient-Dense Bone Broth Puree Pouches

Wed, 03 Nov 2021 14:45:00 -0400

With the launch of Bone Broth — inspired by soups and stews — Cerebelly is responding to parents' requests for more variety and are now able to offer their children Cerebelly's full portfolio of products more often for a longer period of time throughout key developmental milestones.

Grow Daily Boys 10+ Nutritional Shake

Wed, 08 Sep 2021 15:30:00 -0400

Grow Daily Boys 10+ was designed to supplement a boy's regular diet and ensure the optimal amount of calories, macronutrients, and micronutrients needed for regular growth and development.

Symrise Diana Food: Natural Support

Fri, 02 Jul 2021 11:00:00 -0400

Symrise Diana Food, the leader in natural health solutions, introduces a clinical study demonstrating the efficacy of whole fruit cranberry extract high in proanthocyanidins as a natural support for urinary health.

Trends in Nutraceutical Ingredients for Men's Health

Tue, 29 Jun 2021 00:00:00 -0400

Men's nutritional needs get recognition with new ingredients, solutions.