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Strategies for Success in the Cannabis Edibles Industry

The legal cannabis edibles industry is growing exponentially. How can a company stand out and build a following in an increasingly crowded and competitive market? Jesse Burns will offer expert perspectives based on his tenure with Sweet Grass Kitchen, Colorado’s leading cannabis bakery, offering a variety of cookies, fruit snacks, pies, and other products. Jesse will shed light on the bakery’s process of developing its own cannabutter, ingredient sourcing dynamics, the product development process, working with dispensaries to expand retail presence, and more. Jesse will also discuss what the future holds in terms of trends for cannabis edibles, and offer lessons he’s learned from building one of the top brands in this competitive space.

Highlights will include:

Pete Feurtado, Jr., Chief Executive Officer, Big Pete's Treats