The low alcohol movement is growing! Also known as ‘mindful drinking’, many consumers are turning to lower alcohol options to quench their thirst due to increasing awareness of the relationship between what they are eating & drinking and their overall health. However, they still crave unique and exciting experiences with low-alcohol options. Natural colors are the perfect solution to give consumers the vibrant and exciting drinking experiences they want while meeting the requirements of the ‘mindful drinking’ category. This webinar will give you an in-depth look at how to choose the right color for your product and process.
In this webinar, you’ll learn:
- Mindful drinking trends
- The best natural colors for low-ABV beverages + how and when to add them
- Caramels that can take your beers to the next level
- How external factors impact color performance in beer & low-ABV beverages
Sponsored by: