Kellogg's Froot Loops’ first new flavor in 10 years features new star shape
Kellogg's® Froot Loops® fans are in for a wild ride as new Kellogg's® Wild Berry Froot Loops® – the brand's first new flavor in 10 years, featuring both a new taste and shape – lands on shelves just in time for summer.
With a purple star joining a new berry-inspired mix of red, blue and green iconic loops, new Wild Berry Froot Loops delivers on top flavor preferences – sweet and fruity – by balancing tangy and sweet berry flavors.