Confections and snacks compete for the same share-of-stomach, but are considered separate categories. 2016 saw the lines between the two areas blur as confection innovation picked up taste, texture, and ingredient cues from snacks.
Utz Quality Foods teams with USO as a Force Behind the Forces to Support Military Families
May 25, 2017
Available in patriotic packaging and for a limited-time only, the three new flavors include Cheeseburger, Sweet Corn and Grilled Hot Dog. The new potato chips are inspired by classic American grilling foods, and each bag purchased generates a donation to the USO.
Mars Chocolate North America and Wrigley use the 2017 NCA Expo to introduce more than 30 new innovations
May 24, 2017
New products include introductions from brands such as Extra® Chewy Mints, 5® Gum Mega Packs, M&M'S® Caramel Chocolate Candies, M&M'® White Chocolate Candies, Skittles® and Starburst® Sweet Heat, SNICKERS® & Hazelnut Bar and TWIX® Dark Chocolate Cookie Bars.
A variety of industry trends are responsible for an uptick in healthy snack options:
There is a growing preference amongst snackers for products that provide more healthful options than typical snacks.
"Free from" remains a top driving trend for healthy-ingredient snack sales, with allergen- and gluten-free claims the most popular.
Protein, bite-sized snacks, and innovative flavors are in high demand.
There has been an increase in the percentage of adults who believe they snack healthier, which has climbed to 30% in the last decade. Relatedly, younger Americans are more likely to believe they eat healthier than are older adults.
Finally, the term "natural" as a marketing tool may have to change if the US Food and Drug Administration adopts regulations concerning the term.