Significant changes in consumer behavior having major impact on demand for high-intensity sweeteners
June 6, 2017
The high-intensity sweetener (HIS) market is a study in contrasts between Western and Eastern consumers—with one going sour, while the other stays sweet. Although new, natural sweeteners like stevia extract are gaining ground, consumption of high-intensity sweeteners as a class is growing at a negligible rate in North America and Europe, due, in part, to the decline in carbonated soft drink consumption in these regions. In contrast, demand for the entire range of high-intensity sweeteners remains strong in Asia, according to new research from IHS Markit (NASDAQ: INFO), the leading global source of critical information and insight.
Ajinomoto’s zero-calorie sweetener, advantame, has been approved in Canada
May 1, 2017
Ajinomoto’s zero-calorie sweetener, advantame, has been approved in Canada. Due to its clean, sugar-like taste, functionality and cost effectiveness, advantame can be used to replace caloric sweeteners and other high-potency sweeteners in foods and beverages while maintaining or enhancing the flavor profile.
When Stonyfield, America’s leading organic yogurt manufacturer, announced a comprehensive plan to reduce added sugars across its product line by 25% before this autumn’s end, Nichole Cirillo, the Londonderry-N.H. company’s mission director, stated in a press release that the mission is “to continually provide healthier food both for our consumers and the planet.”
Cargill strengthens North American non-GMO offering with Identity Preservation process, more Non-GMO Project Verified ingredients
March 31, 2017
Furthering its commitment to help food and beverage customers address growing consumer demand for non-GMO product offerings, Cargill has announced an identity preservation process and several additional Non-GMO Project Verified food ingredients.
The sweetener industry continues to evolve more by consumption than invention. Just as sugar was transformed from a luxury item to a standard on the American table, and then made huge inroads into processed foods, new high-intensity sweeteners are carving out solid ground in the sweetener tool chest.
SweeGen announces successful commercialization of Bestevia™ Reb-M
February 27, 2017
Customer feedback on the product has been exceptional, which includes a major global beverage company that recently used SweeGen’s Bestevia™ Reb-M in its large-scale trial for one of its bottled beverages.
On Demand Find out how you can meet today's sugar reduction challenges. As you work to fulfill both the scheduled FDA changes to the Nutrition Facts Label and consumer preferences, you will benefit from learning how to reduce, rebalance, or replace added sugars with label-friendly ingredients.