YoCrunch is partnering with Kellogg Company to introduce the YoCrunch Cereal Bowl.
Naugatuck, Conn. -- YoCrunch, a part of yogurt company Danone and known for its "topper" yogurt offerings, is partnering with Kellogg Company to introduce the YoCrunch Cereal Bowl. It is described as "the most significant innovation in the yogurt category since the introduction of Greek yogurt."
The YoCrunch Cereal Bowl combines such Kellogg's cereals as Frosted Flakes, Froot Loops and Special K in a dome-shaped top with YoCrunch's yogurt. Consumers can combine the yogurt and cereal and shake to achieve a blended flavor combination.