Jamba Juice, ClassPass, Venus Williams Debut Freshly Squeezed Juice Flavors
Three new juice varieties include Veggie Vitality™, Cucumber Orange Cooler™, and Orange Supreme™
Jamba Juice Company, a healthy, active lifestyle brand, announced that it's teaming up with ClassPass, a fitness membership, for a special event collaboration to unveil three new flavor additions to its Freshly Squeezed Juice line; Veggie Vitality™, Cucumber Orange Cooler™, and Orange Supreme™. As the world's largest network of fitness studios spanning across 34 cities in three countries, ClassPass will help Jamba Juice tap into their engaged and active consumer base and together tout this summer's hottest healthy living pairing: juice and fitness.
"Jamba Juice is thrilled to work with ClassPass, not only to launch our newest and most delicious juice flavors, but to bring some exciting surprises to fans of both brands in New York City this week," said Julie S. Washington, senior vice president and chief brand officer, Jamba Juice Company. "We're impressed by the dedication of ClassPass members to live healthy, active lifestyles – that's very much what we're about, too."
Jamba Juice's Freshly Squeezed Juices are natural and made to order for an easy and convenient way to get more fresh fruits and vegetables into consumers' daily diets. To optimize the taste and maximize the nutrition in each beverage, Jamba blends in select whole fruits and vegetables to provide more of the key nutrients and fiber found in whole produce. Available nationwide, Jamba's newest Freshly Squeezed Juice flavors include:
Veggie Vitality™: A tasty veggie fusion of fresh carrot and apple juices with fresh super greens and chia seeds, offering a hint of sweetness.
Cucumber Orange Cooler™: Fresh-squeezed orange juice blended with a healthy dose of refreshing cucumber, apple, and lemon juices.
Orange Supreme™: A delicious blend of fresh-squeezed orange juice, carrot juice, bananas, apple juice and chia seeds.
"In addition to being tasty, Jamba's Freshly Squeezed Juices are a convenient way to fuel up before or recover after a fitness activity," said Tara Gidus, R.D. and Jamba Juice Healthy Living Council Member. "Pairing 100% fruit and veggie juices with fitness workouts enhances performance and provides the body with energy, vitamins, minerals, antioxidants, and electrolytes, including electrolyte potassium, which is lost in sweat. It's healthy living at its best!"
To sip to be fit this summer, Jamba Juice and ClassPass suggest the following pairings: