What going green may mean and its current impact is explored, along with the new private label phenomenon. This article also includes a look at products that appeal to the Hispanic consumer.
Soups with low-sodium and low-calorie claims experience significant growth, while ready-to-serve and condensed soups, as well as those with improved packaging and product innovations, continue to show promise.
Dairy beverages capitalized on popular brands, as well as taking advantage of the energy drink craze. Functional milk products targeted at children show innovation and health benefits.
Natural and ìfree-fromî claims are growing in baked goods, while ìsuperfoodsî are hot. Environmental products and packaging are also influencing the market.
Portion control has continued to be a growing trend for food and beverage products; the most recent illustration is by General Mills under its Betty Crocker Warm Delights Minis brand.
The economics behind food labeling provides insight into the dynamics of voluntary and mandatory food labeling and the influence labeling has on consumers’ food choices.