February 2012/Prepared Foods -- Vitiva, Slovenia, launches its stevia line under Sweet’nVit brand, providing maximum sweetness with minimum bitterness, following EC recent approval for use in food/beverage applications in Europe. “The Sweet’nVit  line has an exceptional taste profile and can be used as a solo sweetener; in combination with bulk natural sweeteners, such as erythritol or maltitol; or in combination with sucrose to offer optimal taste and mouthfeel,” says Ohad Cohen, CEO of Vitiva. All Sweet’nVit products are extracted from leaves of Stevia rebaudiana bertoni. This product range is standardized with a minimum of 95% steviol glycosides, in compliance with EC-legislation on food additives, and has GRAS status in the U.S. The products are of all-natural origin, with zero calories, zero carbohydrates and inducing no glycemic response, per the company. Vitiva, Slovenia, www.vitiva.eu pf