General Mills Launches 79 Limited-Edition Summer Products
Birthday-themed cereals, patriotic baking mixes and seasonal snacks celebrate America’s 250th birthday
General Mills is serving up ways to celebrate this summer with 79 limited-edition products inspired by America’s 250th birthday. Across fan-favorite brands like Cheerios, Pillsbury, Betty Crocker and Fruit Roll-Ups, the lineup brings nostalgic flavors, red, white and blue-inspired twists and playful seasonal packaging to backyard barbecues, road trips, pool parties and family gatherings.
Some of the limited-edition offerings include:
Morning Favorites
- Pillsbury Toaster Strudel Stars & Stripes: These limited-edition Pillsbury Toaster Strudel varieties double as a playful do-it-yourself activity. The product contains flaky layers, fruity fillings and seasonal decorative touches like star-shaped sprinkles and blueberry icing.
- Pillsbury Grands! S’mores Cinnamon Rolls: A campfire favorite returns after a decade with a new recipe and more flavor in every bite. The summer-ready cinnamon rolls feature chocolatey, marshmallow-inspired flavor and are for mornings or dessert.
- Birthday Cake Cheerios: Spoon up vanilla cake–flavored Cheerios with sprinkles in this limited-edition Birthday Cake variety. The products are made with 21g of whole grain per serving, plus gluten-free goodness and 12 essential vitamins and minerals.
- Cinnamon Toast Crunch Root Beer Float: Celebrate summer with Cinnamon Toast Crunch Root Beer Float–flavored cereal, inspired by the sweet and creamy summer staple. Every square is blasted with CINNADUST and root beer float flavor for a crunch.
Snackable Fun Made for Sharing
- Fruit Roll-Ups Star-Spangled Cherry: A seasonal twist on a classic favorite, these festive Fruit Roll-Ups bring bold cherry flavor to snack time. Made with no colors from artificial sources.
- Fruit by the Foot Splitz Star-Spangled Strawberry and Berry Blast: Double the flavor and double the fun with these rolls that split in two. Made with real fruit puree and no colors from artificial sources, these rolls are designed for summer snacking.
Sweet Summer Moments
- Betty Crocker America’s Birthday Cake Soft Baked Cookie Mix: Celebrate summer with a limited-edition cookie mix featuring festive red and blue sprinkles and birthday cake flavor.
- Betty Crocker SuperMoist Delights America’s Birthday Cake Mix: This mix makes it easy to create a delectable, frosting-ready white cake with colorful red and blue chips.
- Pillsbury Ready-to-Bake! Red, White and Blue Cookie Dough: Make entertaining easy this season with these ready-to-bake cookies that deliver a festive look with no prep.
- Pillsbury Ready-to-Bake! Apple Pie Dough: A favorite summer dessert is now available in a ready-to-bake cookie format.
- Pillsbury Ready-to-Bake! Flag Cookie Dough: This Pillsbury cookie dough is decorated with an American flag shape, quick to bake and appropriate for gatherings.
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