Highlander Partners, L.P., a middle market private equity firm based in Dallas, announced the acquisition of Hilo Nutrition, Inc. Headquartered in Columbus, Ohio, Hilo is an emerging and innovative player in the nutrition and wellness category.

Recent ADM OutsideVoice℠ research shows that 77% of consumers intend to make more attempts to stay healthy in the future. Food and beverage manufacturers who successfully balance consumer health concerns with affordability are most likely to win with consumers. 

Thanks to technological advances and ever-expanding choice in foodservice and retail venues, each of today’s consumers can adopt a more individual approach to eating.

A new study published in the Journal of Food Science suggests monosodium glutamate (MSG) can be used to significantly reduce sodium while also promoting the enjoyment of better-for-you foods like grains and vegetables. 

Pioneering life sciences company, Amazentis, announced new clinical findings and the commercial launch of Timeline Cellular Nutrition in the United States. After a decade of research by leading scientists and medical doctors, Timeline Nutrition offers Mitopure™, a highly pure form of Urolithin A proven to help counter age-associated cellular decline and improve muscular strength.

While prevention and wellness remain top concerns, the coronavirus pandemic has prompted US supplement consumers to change their diet and supplementation to boost immunity, according to a new survey.

Soylent Nutrition, Inc., the makers of Soylent complete nutrition beverages, powders & bars, rolled out improved, better-tasting versions of its drinks. This is the most recent display of how the seven-year-old food tech start-up is shaking things up for the better under its new leadership.

Inspired by the platinum hit song "Yummy," Liquid I.V. crafted a Guava Hibiscus version of its flagship product, Hydration Multiplier. With each sip of this drink mix, consumers can taste juicy pink guava and just a hint of hibiscus.

Zhou Nutrition Water Enhancers are available in six natural flavors, and support a variety of wellness needs, from hair and skin health, to memory, and management of occasional stress.

In the brand new report US Beverage Market Outlook 2020: Grocery Shopping & Personal Consumption in the Coronavirus Era, market research firm Packaged Facts forecasts that sales of major beverage categories will increase from $150 billion in 2019 to more than $160 billion by the end of 2020 and will eventually exceed $170 billion in sales in 2024.