The new logo thoughtfully borrows equity from Pepsi's past whilst incorporating modern elements to create a look that is unapologetically current and undeniably Pepsi.
Short for rejuvenation, the brand was launched in 2022 by 100 Thieves CEO Matthew “Nadeshot” Haag and co-founder Sam Keene, after being expertly formulated to boost energy, elevate mood, increase focus and improve overall well-being.
The organic beverage contains ingredients that benefit brain-gut health
July 26, 2023
The Clean Caffeine is sourced from yerba mate extract and green coffee beans and promises the gentle focused buzz of caffeine without the steep crash associated with more traditional sources.
Canned carbonated beverages made with artificial intelligence and sparkling mocktails point to some of the major trends in the carbonated drinks segment
July 24, 2023
A.I.'s capabilities can reduce product development cycles from 1-2 years (or at best, half a year) to as little as one month. This process is the result of coordinated efforts between multiple A.I. systems, each excelling in different areas, while collaborating on the development. With more than one hundred A.I. systems in existence worldwide, collective operation ensures a high level of innovation.
The most recent collection of beverage innovations includes sparkling water, hard tea and new flavors of soft drinks
June 1, 2023
"We disrupted the industry, creating an entirely new taste in the Hard Seltzer category with White Claw by bringing new thinking, technology breakthroughs, and our unmatched iconic flavors to market,” said Anthony von Mandl, O.C., O.B.C., founder & CEO. “The same innovative spirit and technological know-how inspired the creation of our premium vodka—we believe the vodka category is ready for its White Claw moment."
The new beverage treat is the original 23 flavors of Dr Pepper swirled with layers of strawberry flavor
February 21, 2023
Dr Pepper Strawberries & Cream is made with the original 23 flavors of Dr Pepper swirled with layers of refreshing strawberry flavor and a smooth, creamy finish.
The new carbonated soft drink is available in regular and zero sugar varieties
January 27, 2023
STARRY, using the tag line, "STARRY Hits Different," brings a new lemon lime flavor to the mix for a consumer who is purportedly optimistic about the future, bringing a sense of daily irreverence.
Pepsi doubles down on zero sugar category with a new formula in the US
January 17, 2023
The upgraded Pepsi Zero Sugar recipe uses a new sweetener system to land a more refreshing and bolder taste profile than the previous Pepsi Zero Sugar varietal.
The beverage maker intends to work with partners to create new and innovative dream flavor combinations
December 19, 2022
Bevolution is also launching a custom small-batch craft soda program. Bevolution will work with partners to create new and innovative dream flavor combinations. All the soda flavors are sweetened with pure cane sugar, never high-fructose corn syrup, to ensure the quality, flavor drinks.