When historians look back at 2012 for the soup category, they may come to the conclusion that this was the year soup makers “turned the page” on Baby Boomers and went into a full embrace of Millennial consumers.
A wasabi introduction adds a degree of authenticity to the popular sauce.
February 18, 2013
Beaverton Foods notes the market for authentic wasabi products has grown tremendously, and that recognition prompted the company to acquire the Pacific Farms brand a year ago.