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VitaCube Names CFO

Prepared Foods October 17, 2005 e-newsletter

VitaCube Systems Holdings Inc., a provider of nutritional foods, beverages and supplements, announced the appointment of John Pougnet, CPA, as the company's new chief financial officer.

VitaCube's former CFO, Mary Pat O'Halloran, has elected to leave the company to pursue other business opportunities but will remain temporarily as a consultant to the company to assist with the transitional change in leadership.

Prior to joining VitaCube, Pougnet was an assurance senior manager at KPMG, LLP, a global professional services firm providing audit, tax and advisory services to both public and private companies. While at KPMG, he had significant involvement in managing audits of accelerated filers under the standards of the Public company Accounting Oversight Board (PCAOB) as prescribed by the Sarbanes-Oxley Act of 2002.

From 2001 to 2002, he was the vice president of finance and corporate secretary at Future Beef Operations, LLC, a multi-state meat packing company. He was an audit senior with Deloitte & Touche, LLP from 1996-2001.

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