Molson Coors Expands Microcarbonated Lager
February 22/Montreal/Marketwire -- Molson Coors Canada has expanded its Molson M expands across the country. The brew, which won gold in the North American Style Premium Lager Category at the 2010 Canadian Brewing Awards, is described as "a true innovation in brewing standards, specially created for Canadian beer drinkers looking for an authentic, quality lager (4.9% alcohol/volume) with an easy drinking taste."
The world's only Microcarbonated(R) lager, per the company, Molson M is infused with selected hops in efforts to "provide a subtle floral aroma and impart the perfect balance of bitterness and a refreshing, drinkable taste."
"Lager's have always been very popular in Canada, and this is one of the best new lagers I've tasted in a very long time." says Steve Riley, one of only about a dozen certified cicerones in Canada. "Molson M is very malt-forward in flavour with little hop bitterness. It has a unique, one-of-a-kind smoothness that can easily be described as cream."
From the February 23, 2011, Prepared Foods' Daily News
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