Breakfast, Cereals & Bars Topic

Breakfast, Cereals & Bars

Ingredient, formulation, consumer and market trend information for developers of breakfast foods including cereals and health bars.

ARTICLES

Carnation Breakfast Essentials Flavored Nutritional Drinks

New flavors include Kellogg's® Froot Loops®, Kellogg's® Krave™ and Kellogg's® Frosted Flakes®

March 4, 2021

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Carnation Breakfast Essentials® Nutritional Drinks has collaborated with some of the most beloved cereal brands to launch new Carnation Breakfast Essentials® Flavored Nutritional Drinks packed with the same protein, vitamins and minerals as the original Carnation Breakfast Essentials® Nutritional Drinks. The new flavors include Kellogg's® Froot Loops®, Kellogg's® Krave™ and Kellogg's® Frosted Flakes®. In addition, Carnation Breakfast Essentials® Nutritional Drinks comes in a Golden Grahams™ flavor.

Comax Flavors: Protein Power

Comax Flavors shares consumer insights, flavor trends for protein-powered foods, drinks

February 24, 2021

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Comax Flavors has released new primary research on consumers’ behavior, usage, and attitudes towards all protein products—including powders, drinks, bar, bakery foods and other related snacks.

ONE Fruity Cereal Bars

Consumers are turning more to nostalgic foods since the pandemic, and relate fruity cereal with childhood memories

February 24, 2021

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ONE Bar, a protein bar company known for their guilt-free, indulgent flavors, introduced limited edition ONE Fruity Cereal bars. The bars are now available at Trader Joe’s nationwide and c-stores, and rolling out further nationwide – including Amazon – in March.

Over Easy Breakfast Bars

Over Easy breakfast bars are crafted with only 8-10 ingredients, including organic oats, natural nut butter, cage-free egg whites, and honey

February 18, 2021

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Over Easy launched into the breakfast category with a line of simple, nutritious, and better-for-you breakfast bars in four morning-inspired flavors: Apple Cinnamon, Banana Nut, Peanut Butter, and Vanilla Matcha.

Kellogg's Special K Keto-Friendly Snack Bars

The new snack bars contain 1g of sugar and 2g net carbs

February 8, 2021

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New Kellogg’s Special K® Keto-Friendly Snack Bars are available in two flavors, Chocolate Almond Fudge and Peanut Butter Fudge. With 1g of sugar and 2g net carbs, the bars are a snack choice throughout the day.

General Mills Sesame Street Cereal

General Mills teams up with beloved nonprofit to promote nutrition and education for growing kids

February 3, 2021

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The cereal features two varieties: berry flavor with number-shaped pieces and cinnamon flavor with letter-shaped pieces, and the back of each box opens like a book, featuring dual-language (English and Spanish) short stories with Elmo.

RX A.M. Oats Packets

Made with simple ingredients like egg whites, fruit, nuts and gluten free oats, the new RX A.M. Oats Packets offer 10g of protein and 5g of fiber per packet

February 1, 2021

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Featuring the same recognizable ingredients and balanced nutrition as the brand's signature RX A.M. Oats Cups, the new RX A.M. Oats Packets boast easy-to-store packaging and a new flavor just in time for the coldest days of winter: Cinnamon Spice.

Kashi GO Keto-Friendly Cereal

Sweetened with allulose and monk fruit, this cereal targets consumers following a keto diet or for those simply looking to reduce sugar and carbohydrate intake

January 18, 2021

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Kashi, a pioneer in natural foods, launched Kashi GO Keto-Friendly Cereal — the brand's first keto-friendly offering. Made with 12g of plant-based protein and one gram of sugar, consumers can enjoy the delicious grain-free cereals without guilt.

Nellson Names New Leadership

Jean Filion to take on role as CEO

January 14, 2021

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Nellson Nutraceutical LLC, the full-service nutritional bar and powder provider in North America, announced the appointment of Jean Filion to chief executive officer. He succeeds Jamie Better, effective today.

Kellogg's® Little Debbie® Oatmeal Creme Pies Cereal

Iconic treat is now available in a cereal format

January 8, 2021

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Breakfast and creme pie fans alike can now experience an iconic treat at their breakfast table — just in time for the original Little Debbie snack cake's 60th anniversary.

More Articles Tagged with 'Breakfast, Cereals & Bars'

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Cereal Numbers

GlobalData projects breakfast cereal dollar sales growing at a 0.7% compound annual growth rate during the five years from 2016 to 2021. Interestingly, the pre-sweetened cereal category currently enjoys popularity as a snack. In fact, General Mills has shared data that an estimated 30% of all US cereal consumption (sugar concerns aside) now comes in the form of snacking—triple the level of a decade ago.

Cereal makers centered new product activity on new flavors like chocolate and coffee, granola cereals that leverage snacking, kids’ cereals inspired by children’s snack preferences, and seasonal offerings.

Posted: May 24, 2018

Snack & Nutrition Bars

Convenience and health are two primary factors contributing to the continued growth in the snack and nutrition bar category. The versatility of the bar format has allowed product developers to tailor their new offerings to consumers seeking a snack, a meal, post-workout fuel or a general energy boost.

Here are a few examples of new bar introductions from the first half of 2017.

Posted: August 7, 2017

This webinar will focus on a series of ingredients that can be used – today – in functional beverages that deliver hot benefits like cognitive support, joint health, muscle gain, recovery, weight loss and more.

In this webinar, we will cover how you can utilize small scale extrusion to rapidly create a unique high moisture meat analog product through changing extrusion conditions and blending different types of protein.