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According to Vantage Market Research, the global protein bar market hit US$4.3 billion in 2021 and is projected to reach US$6.0 billion by 2028, at a CAGR of 5.8%.
"The team at Yerbaé is thrilled to introduce these two delicious flavors to our customers,” said CEO Todd Gibson. “Lemonade is a classic summer favorite, while Yuzu Lime brings a unique, refreshing citrus twist to our line of beverages. We are always looking for ways to innovate and bring new, exciting flavors to our customers."
"We disrupted the industry, creating an entirely new taste in the Hard Seltzer category with White Claw by bringing new thinking, technology breakthroughs, and our unmatched iconic flavors to market,” said Anthony von Mandl, O.C., O.B.C., founder & CEO. “The same innovative spirit and technological know-how inspired the creation of our premium vodka—we believe the vodka category is ready for its White Claw moment."
Alternative proteins, which include cultivated, plant-based, and fermentation-derived proteins, represent an opportunity to reduce risks and improve the efficiency of meat production, while offering consumers the meat-eating experience they crave. Rethinking how meat is made can decrease emissions, protect human health, ensure food security for all, and maintain and improve biodiversity. Good Food Institute
is calling on governments around the world to invest $10 billion each year in R&D and commercialization to deliver the full benefits of protein diversification.
Prepared Foods profiles refrigerated foods giant Reser’s Fine Foods, Beaverton, Ore., and interviews Chef Sean Dwigans, Culinary Business Development Manager; and Chef Todd Ketterman, Culinary Manager.