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The multi-billion dollar flavors and fragrances (F&F) industry is increasingly tapping biotechnology and synthetic biology to reinvent itself from an unsustainable high-cost, high-risk path, according to Lux Research.
When new beverage company Golazo Inc. entered the market offering “healthier natural sports and energy drinks,” it made the introduction with several flavors of beverages designed to provide hydration, electrolyte replacement and quick energy.
Centerchem used IFT 2014 to announce a worldwide distribution agreement with Chefmaster, Fullerton, Calif. Officials say the deal includes Chefmaster’s complete line of natural and synthetic colorants in a broad range of dispersions and solutions, in addition to FD&C lakes and dyes.
In the growing trend toward simpler, cleaner labels, one of the biggest challenges to food manufacturers is providing a viable, natural alternative to synthetic antioxidants, without compromising flavor and performance.
The FDA, after long stating that no scientific evidence conclusively links the petroleum-based colorants to hyperactivity and other ills, has agreed to reassess them.