The Coca-Cola Company Announces Plans To Purchase FUZE Beverage LLC
The acquisition, which is subject to regulatory clearance and certain other terms and conditions, includes all FUZE Beverage, LLC brands, including the Vitalize, Refresh, Tea, and Slenderize lines under the FUZE trademark, WaterPlus enhanced water products, and license rights to the NOS(R) Energy Drink brands.
If approved, the transfer of ownership is expected to occur within the first quarter of 2007, and FUZE will operate as a stand-alone entity of The Coca-Cola Company.