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Stretch Your Cocoa -- August 2007

By Kerry Hughes
August 12, 2007

Chocolate is no longer forbidden. In fact, for many people it is now considered a health food! Not surprisingly, consumption is growing fast. Add to this fact that cocoa production is anticipated to drop this year, creating another market shortage, and no doubt prices will rise.  This will put a squeeze on many companies’ ingredient costs and send some to find alternatives to adding cocoa powder in the formulation of new products.

David Michael & Co. has built its reputation as a company that is quick to respond to market situations, providing its clients tangible solutions to industry challenges. When faced with a cocoa shortage in 2002, David Michael launched Cocoa-Mate®, a line of customized cocoa extenders that take into consideration both the type of cocoa and total percentage of cocoa used in a finished product. The extenders are especially helpful in times of shortage, as they replace up to 30% of the cocoa powder used in a finished food product.

According to Marie Cummings, manager of food applications and product development for David Michael & Co., “We have conducted application trials with Cocoa-Mate and found—at the recommended usage rates—that cookies, brownies or other signature chocolate items made with Cocoa-Mate taste just like those made with pure cocoa powder.”

The extender may be customized for various types of applications, including ice cream, yogurt, beverages, puddings, toppings and baked goods such as cookies and brownies. Cocoa-Mate is available as either a natural and artificial or an artificial flavor, in either liquid or powder form; it essentially can be used in any application that calls for cocoa powder.



For more information:
David Michael & Co., Philadelphia
Erin Kate O’Donnell • 215-632-3100
www.dmflavors.com

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Kerry hughes
Kerry Hughes, MS, principal for EthnoPharm, is an ethnobotanist, herbalist, and author with a 20-year record of success in natural product development. EthnoPharm specializes in global natural product development and education, innovative product formulation, and nexus-of-market opportunity identification. Hughes is driven by a "tenacious fascination with the potential health-enhancing role plants can play." With a focus on ethnobotanical discovery and strategic innovation, Hughes and EthnoPharm continue to expand the boundaries of new natural product development, catalyze applied phyto-product breakthroughs, and bring to market new, efficacious, and profitable products that not only heal people but help protect the threatened global biodiversity.

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