Oil Be Seein’ Ya
Eliminating
trans fats seems to be a trend that will not go away, almost like the Energizer
Bunny of trends. Companies continue to find ways to eliminate the vilified
elements of their products, and Unilever is the latest.
The giant has announced its entire soft (tub) spread portfolio in the U.S. will
be reformulated. The objective is the removal entirely of partially
hydrogenated oils and, therefore, trans fats, by the second quarter of 2010.
The move comes after an extensive three-year research and development effort,
the company notes.