August 16/Downers Grove, Ill./Business Wire -- Sara Lee North American Fresh Bakery is reformulating the recipes of its two most popular breads - Sara Lee Soft & Smooth Made with Whole Grain White bread and Sara Lee Soft & Smooth 100% Whole Wheat bread. The high-fructose corn syrup in both breads also has been removed and includes sugar only. In addition, Sara Lee Soft & Smooth 100% Whole Wheat now includes vitamin D and is considered an excellent source of calcium.
"Sara Lee Soft & Smooth breads are among the best selling breads in the U.S., and our core audience, parents with children, has indicated that they want product options without high-fructose corn syrup," said Jeff Dryfhout, director, Sara Lee North American Fresh Bakery. "With this new recipe Sara Lee Soft & Smooth bread is responding to the needs of our consumers while continuing to provide great-tasting breads with the mild taste and soft texture families love."