The Hershey Company announced the launch of Reese's Spreads, the perfect combination of chocolate and peanut butter flavors in spreadable form. Based on the iconic Reese's Peanut Butter Cup, new Reese's Spreads will make snacking even more delicious and can be enjoyed on any food, anytime, anywhere.
"Reese's Spreads offer an authentic Reese's experience to fans who are looking for delicious snack options throughout the day," said Daren Russ, Brand Manager, Food & Beverage Enhancers, The Hershey Company. "Since 1928, we have been delivering the perfect combination of chocolate and peanut butter. With the launch of Reese's Spreads, we are honoring our great heritage and bringing consumers a new, but still perfect, way to enjoy the Reese's brand."
As one of the most iconic and popular brands, Reese's is expanding its successful franchise with new Reese's Spreads. Reese's Spreads is sure to excite snack lovers everywhere, a majority of whom already consider chocolate as their go-to choice for a treat. In fact, according to a recent survey, more than half (64 percent) of consumers reported that they have eaten chocolate as a snack in the past 30 days. Now, with Reese's Spreads, consumers can create new snacking experiences that deliver the perfect taste only the Reese's brand can provide. From toast and waffles to apples and bananas to pretzels and vanilla wafers, the new spreads add that distinct flavor and brings endless opportunities to just about any snack.