Big names like Menchie’s, General Mills and Nestlé, as well as smaller vendors like Spoon Me are featured on Technavio’s list of the Top 19 Frozen Yogurt Companies in the United States.

According to a new report from the tech-focused research firm, the frozen yogurt market in the United States is growing at a CAGR of 28.10% from 2014-2019—nearly four times the global growth rate for the same time period.

Huge Number of Options and Popularity of Yogurt Franchises Will Sustain Market Growth: Technavio The booming popularity of frozen yogurt in the states is largely due to the sheer variety of products offered. New flavors and formats are frequently released, giving vendors many opportunities to reach new customers.

“Greek frozen yogurt, for example, is gaining popularity due to its taste and higher nutritional value. Big vendors like Ben & Jerry’s, ConAgra and Dannon have all added Greek yogurt-based options to their frozen yogurt offerings,” says Faisal Ghaus, Vice President of Technavio.

Additionally, frozen yogurt franchises are gaining popularity as places to socialize, replacing the traditional coffee shop meetup.

These franchises have rotating rosters of in-house flavors, and many are now expanding and selling their products through retail channels, which will provide a boost to the market through the forecast period.