ITO EN Matcha LOVE Tea Bag Varieties, Ice-Steeped Oi Ocha Cold Brew
The two new matcha LOVE Tea Bags are offered in Lemon Verbena + Peppermint and Apple + Ginger
ITO EN (North America) INC. unveiled contemporary flavors of its premium matcha LOVE® Tea Bags and a new Oi Ocha Cold Brew ready-to-drink beverage. The two new matcha LOVE Tea Bags are offered in Lemon Verbena + Peppermint and Apple + Ginger, infusing a fruity and invigorating zest to play off the premium Japanese matcha and green tea. The Oi Ocha Cold Brew uses an authentic Japanese cold brew process of ice steeping the tea leaves to extract a smooth, clean taste to allow the purity of the tea leaf to shine.
The new products will begin shipping to retailers this fall.