Magnasweet helps formulators create better tasting, sugar-reduced cold brew coffees and other RTD coffee beverages
Convenience-driven consumers are buying ready-to-drink (RTD) coffee beverages in greater quantities than ever before. Active, on-the-go lifestyles demand convenience, yet consumers expect rich, satisfying coffee experiences without compromise on flavors or textures. Additionally, consumers are increasingly looking to reduce or avoid sugar in beverages, but with the taste of full sugar products.
Mafco’s Magnasweet® is effective in enhancing and modifying flavors of a food or beverage as well as masking off-flavors.