Deep Indian Kitchen Mild, Medium & Spicy Indian Meals
New frozen varieties include Chicken Vindaloo, Butter Chicken, and Chicken Korma
Deep Indian Kitchen, an Indian food brand operating across natural and conventional grocery stores, debuted three new frozen Indian meals. The new frozen Indian meals – Chicken Vindaloo, Butter Chicken, and Chicken Korma – further expand the brand’s frozen CPG line while diversifying its range of spicy to mild savory food offerings.
Mintel International Food Trends Survey recently reported 60% of international food eaters are seeking spicy and savory flavors. Overall, international flavors have led a 20% cumulative annual growth rate in new food & beverage launches from 2013-2017, largely driven by the 87% of millennial consumers eating the cuisine according to a Technomic Ethnic Food & Beverage Consumer Trend Report. Deep Indian Kitchen’s new range of spicy-to-mild savory chicken entrees is well-timed in answering this growing demand from millennial foodie consumers.