Rhythm CBD Seltzer is broadening its product offerings with Shorties, a new line of smaller beverages designed for on-premise mocktail mixing, hotel minibars, and gift and subscriptions boxes.
In July 2021, a smaller version of the Rhythm Dream became the first of Rhythm’s three beverages available in a 8.5-oz. can. The company is debuting similar versions of the lemon-ginger flavored Rhythm Recover for post-workout recovery, and the grapefruit-rosemary flavored Rhythm Awake for a jitter-free caffeine boost, completing the new wholesale and consumer product line.
"We’ve created the perfect mixer for the resurgent on-premise channel to premiumize their menus with CBD-infused cocktails and mocktails,” said Ian Monat, CEO and co-founder of Rhythm. “Rhythm Shorties enable on-premise accounts to deliver higher-margin CBD cocktails with a lower cost of acquisition and less packaging waste."
Similar to the Rhythm Dream Shortie, the 8.5-oz. Rhythm Recover and Rhythm Awake Shorties contain 10 mg of broad-spectrum hemp extract. All of Rhythm’s sparkling beverages are infused via a nanoemulsion formula developed by Vertosa, and crafted to be vegan, gluten-free, non-GMO, keto-friendly, low calorie, and sugar-free.