Kerry shares global consumer research: “The Protein Mindset”
New global research from Kerry indicates that most protein consumers are motivated by health and wellness, with 50% of respondents associating protein with “healthy diet” and 46% with “healthy lifestyle.”
Kerry’s new report, “The Protein Mindset: Uncovering Consumers’ Perceptions and Preferences of Proteins” details how consumers around the world increasingly perceive protein content and quality as fundamental drivers of their food and beverage purchase choices.