Blue Pacific introduces alcohol-inspired natural flavor line
Blue Pacific Flavors unveiled its Alcohol-Inspired Flavor platform, a bold new collection of complex and nuanced natural flavors that authentically replicate the flavors of popular spirits and alcoholic beverages.
“We are seeing a dynamic shift in consumer interest in the no and low alcohol beverage category. This is driving a new level of flavor innovation to create authentic, layered, and complex spirit and other Alcohol-Inspired Flavors without alcohol,” said Donald Wilkes, President and CEO of Blue Pacific Flavors. “Applications for these flavors range from beverages to confectionery and ice cream. Consumers are blurring the lines between alcoholic and nonalcoholic beverages while also experimenting with adding traditional spirits to dessert applications. Key drivers for this trend are millennials and others who are limiting their alcohol intake for health and social reasons. These consumers are demanding more options in low-ABV and no-ABV products.”