Butter Buds’ new Creamy line elevates flavor, indulgence
Butter Buds Inc., a global leader in dairy and non-dairy concentrates, recently introduced a unique line of ingredient solutions that helps food manufacturers serve up a creamy mouthfeel and rich cheese flavor. Butter Buds' new creamy product line offers a cream-forward cheese flavor profile with savory butter base notes, with a much lower usage rate than standard cheese powders to deliver unprecedented formulation flexibility.
According to Mintel’s U.S. 2023 American Lifestyles report, primary concerns such as taste, quality and price remain consistent over time. At the same time, the role of indulgence is more important than ever to the consumer. Opportunities to connect product choices to good feelings are of increased value, with 41% of consumers reporting to believe indulgent foods are good for the soul. With food and beverage choices, people are looking for ways to manage their emotional well-being while they savor the flavor.