Catalina Crunch® announced the appointment of Doug Behrens as chief executive officer (CEO). Behrens will be responsible for bringing Catalina Crunch® into its next phase of growth and expanding the brand's retail footprint at a time when the company's demand is at an all-time high. This important announcement builds on Catalina Crunch's recent growth as the company continues to make ongoing investment in hiring the best talent to join the executive team.
Doug Behrens brings a wealth of experience in the food and health space coupled with a proven track record of driving growth and innovation. He has held leadership positions at Johnson & Johnson, Danone, Amplify Snack Brands and most recently served as the president and chief customer officer for KIND. His strategic vision aligns seamlessly with Catalina Crunch®'s commitment to providing wholesome, delicious, and innovative products to our valued customers.