Boulder Brands Inc. is making another addition to its health and wellness platform with the acquisition of an 80% stake in GlucoBrands.
July 10/Boulder, Col./Press Release -- Boulder Brands Inc. is making another addition to its health and wellness platform with the acquisition of an 80% stake in GlucoBrands LLC, owner of Level Life Foods. Based in Highlands Ranch, Colo., Level Life offers products geared toward daily management of diabetes.
Level Life’s first products, Level Life Glucose Gels, were launched in September 2012 for use primarily by emergency medical technicians (EMTs) and type 1 diabetics to help correct low blood sugar level events. However, Boulder Brands sees additional opportunities for the company’s products and plans to launch Level Life’s next and primary line of products -- bars and shakes. According to Boulder Brands, the new bars and shakes will be designed to help control carbohydrates, support healthy blood sugar levels and help satisfy hunger for those managing carbohydrate and sugar intake, including consumers who may be pre-diabetic or who already have type 2 diabetes.