NESTLÉ NESQUIK introduced Protein Plus, a new product line for adults young at heart who desire the taste of chocolate milk, but want more protein in their daily diets. As a milk beverage that adults and kids can enjoy, NESQUIK is staying true to its larger commitment to deliver products that provide nutritional benefits, while maintaining taste. Useful for casual athletes, Protein Plus is made with 23 grams of protein and delivers taste along with a heightened nutritional profile.

The beverage is made with real milk from cows not treated with the added growth hormone rBST (although no significant difference has been shown between milk from rBST treated and non-rBST treated cows) and contains 28% less sugar than the leading protein-enhanced flavored milk.

Protein Plus is available on store shelves nationwide at local convenience and select grocery stores in 14-ounce pre-mixed, ready-to-drink bottles.