Bell Flavors & Fragrances is excited to announce its new selection of trends for the 2018 Spark® program. Spark® is Bell’s insider resource for new and emerging consumer trends as well as flavor and fragrance inspirations. 

Using a unique and detailed process, Bell uncovered new ideas for 2018 and beyond that are sure to ignite customer inspirations and translate them into winning product ideations.

Looking at the food and beverage sector, Bell’s Spark® flavor trends include a deeper dive into the Mediterranean Sea; consumers that are making healthy-ish decisions; ingredients found at the intersect of the world’s grid; chefs using a touch of cleverness in the unexpected; an inspiration from our social surroundings; and a “bao of respect” to well-known Chinese provinces of the culinary world. 

“Bell’s Spark® trend program has evolved over the years to become a dynamic program that analyzes different data points combined with consumer insight to generate trend forecasts for flavor and fragrance predictions and concepts,” says Kelli Heinz, Bell’s vice president of marketing. “Each year Bell validates our past predictions to see where they have matured in the market place and our success rate has been spot on for each Spark® trend further validating our unique trend curation process. We are excited to ignite your creativity and inspire your senses for future flavor and fragrance developments.” 

For a deeper dive on Bell’s Spark® flavor trends:

Touched by the Mediterranean takes us on a journey around the Mediterranean Sea as we hug the Northern coast, filled with an abundance of fresh seafood, and learn the various citruses, crafted-liquors, cheeses, and seasonings reigning from this region.

Healthy-ish explores what’s nutritionally good and making it (actually) fun to eat—by exploring those healthier alternatives and flavor enhancers that create well-balanced and tasty dishes but also make food selection decisions kind of “healthy-ish.”

Longitude and Latitude imaginary lines across the globe create a grid of exploration and intrigue for many chefs with the need to learn about new ingredients and flavors. 

Unexpected is a bunch or two of perfectly crafted executions with a special dash of surprise that keeps us coming back for more using unexpected flavors nuzzling their way into dishes.

Outdoor Social features foods and beverages that can and should be enjoyed everywhere, and it seems like we all enjoy it just a smidgen more when that “place” is outside! 

A Wok Through the Provinces isn’t just about crab rangoons and fried rice. The world is finally discovering the robust culinary repertoire of China’s eight food regions and their palette-tickling diversity.  

Bell Flavors & Fragrances is a family-run business, growing on an ever-expanding global scale, and prides itself on adopting and implementing modern tactics and technologies, which provide superior quality and excellent customer service. This remains to be the heart and soul of the company, and is the “Bell Way” of doing business. With over 100 years of industry experience and progressive marketing metrics, Bell’s data-driven insights back the company’s predictions on which flavors and fragrances are on their way to becoming mainstream acceptance.

Bell Flavors and Fragrances, Inc. is a leader in the flavor and fragrance industry. With eleven manufacturing plants across the globe, as well as over 40 sales offices around the world, Bell has the ability to create the flavor, fragrance, or botanical for any application. 

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