Items Tagged with 'Microwaveable'

Minute Rice is broadening its ready-to-heat portfolio with Garlic Parmesan and Veggie Stir-Fry Rice Cups, giving consumers two new flavor-forward options that are ready in just one minute. Made without preservatives, certified gluten-free and packaged in BPA-free microwaveable cups, the new varieties reflect continued demand for convenient, customizable meal solutions that fit busy lifestyles.

Premier Protein is entering the baking and breakfast space with new Muffin Mixes and Microwavable Muffin Cups developed with Hometown Food Company. The launches extend the brand’s protein-first strategy into convenient, everyday formats designed for at-home and on-the-go eating.

Tai Pei brings bold, wok-fried taste to the freezer aisle with its new single-serve Shrimp and Vegetable Chow Mein trays. Ready in minutes, the entrees deliver upgraded convenience and quality for consumers seeking authentic takeout-inspired meals.

From stuffed biscuits to crispy hashbrown bites and even high-protein French toast, these comfort classics with a convenient twist are packed with bold ingredients and crave-worthy comfort.

While breakfast, lunch, and dinner remain the primary meal occasions, their composition, timing, and sources are evolving to fit consumers’ daily routines.

While most morning meals are prepared at home, on-the-go and away-from-home breakfast occasions are expected to experience some growth through 2027, driven primarily by Gen Z and millennial consumers. 

"We are excited to introduce our newest innovation that responds to the changing needs of consumers," said Angie Madigan, vice president of marketing at Mars Food & Nutrition North America. "With Ben's Original Street Food, we are offering delicious meals that suit their fast-paced lifestyles. This innovation puts Ben's Original at the heart of the plate, not just the side.”

"I'm so excited for Laoban's new Bao Buns to hit freezers nationwide," says Co-Founder Chef Tim Ma. "We've spent the last year working on the recipes to make sure we're bringing the restaurant experience straight to your home kitchen. The final recipe gives me visceral memories of eating Bao buns as a child with my family, and I hope it evokes that same feeling for everyone who eats them."

The innovative packaging allows rice and noodles to cook separately from the protein, sauce and vegetables, ensuring each meal maintains authentic taste and texture and provides consumers a takeout-style experience with the ease of the microwave.

BettrBowl delivers the benefits of a healthy prepared meal that consumers can enjoy with little prep time (just three minutes in the microwave).