Almost 25% of parents buying organic said that wanting to steer clear of genetically modified foods is now one of their top reasons for selecting organic.

The deal is also drawing opposition from groups on both sides of the Atlantic, concerned it will lower environmental standards and weaken consumer protections.

The law would take effect in July 2016.

In addition to the Real Chocolate Chip Cookies, other products from the company are currently under review.

Some 67% of all primary grocery shoppers are not willing to pay a higher price for non-GMO foods.

The Project reviewed and approved five flavor products by Blue Pacific according to rigorous best practices for GMO.

While the oats used to make Cheerios have never contained any genetically modified organisms (GMOs), the company did make changes to its sourcing.

Many primary grocery shoppers appear to be unfamiliar with the notion of GMOs.

A year-long investigation found the paper "did not meet scientific standards."

While all of Reed’s products are currently non-GMO, the label changes will progressively appear over the course of the next year on Reed’s Ginger Brew, Virgil’s Root Beer and Reed’s Culture Club Kombucha.