Foster Farms is expanding its prepared foods portfolio with frozen High Protein Bites, combining whole muscle chicken, proprietary high-protein breading and convenient preparation to meet growing demand for protein-rich meal and snack options.
Five varieties deliver 20g of protein per can with bone broth, legumes and globally inspired flavors to meet growing demand for convenient, protein-rich meals
Campbell's is expanding its soup portfolio with a new Protein Soup line featuring bone broth, chicken, beans and lentils to provide 20g of protein and a good source of fiber per can. The five-variety lineup reflects continued consumer demand for convenient, protein-forward foods that balance nutrition, flavor and comfort.
New yogurt and ready-to-drink shakes deliver complete plant protein, fiber and essential nutrients to meet growing demand for convenient, high-protein nutrition
Silk is broadening its protein portfolio with the launch of plant-based Protein Yogurt and Protein Shakes. Featuring up to 30g of complete plant protein, added fiber and clean-label formulations, the new products reflect continued innovation in protein-forward dairy alternatives and convenient wellness-focused foods.
Protein expanded into unexpected categories while sensory appeal and functional benefits continued to influence new product development. Here's what food and beverage product developers should take away from this year's Summer Fancy Food Show.
Tyson Foods expanded its Tyson Chicken Cups lineup with Garlic & Herb, BBQ and Harissa flavors, reflecting growing demand for convenient, high-protein meals with familiar and globally inspired taste profiles. The additions give product developers insight into flavor trends resonating with younger consumers while reinforcing the importance of convenience and nutrition.
PopCorners expanded its snack portfolio with a protein-focused line designed to meet growing consumer demand for convenient, high-protein snacks. Available in three flavors, the popped snacks deliver 9g of protein per serving while maintaining the brand’s signature airy crunch.
Growing consumer focus on health, fitness and functional nutrition continues to fuel innovation and demand across animal- and plant-based protein markets
Protein’s evolution from essential nutrient to mainstream functional ingredient has transformed food and beverage innovation, with demand projected to climb steadily over the next decade. As brands expand protein fortification across categories, formulators face the challenge of balancing nutrition goals with the taste, texture and sensory experiences consumers expect.
IFIC research finds gap between science and consumer perception of protein quality, creating opportunities for clearer communication and product positioning
Consumers prioritize taste, simplicity and overall health cues over scientific definitions of protein quality. The disconnect highlights new opportunities for product developers to better align messaging with shopper expectations.
Perfect Snacks is introducing Protein + Prebiotics, a refrigerated bar delivering 20g of protein and prebiotic fiber without artificial ingredients. The launch reflects demand for high-protein snacks that also support gut health and clean-label expectations.
Conagra’s 2026 report spotlights protein, takeout-style convenience, family-size value and all-day breakfast as forces reshaping the $93.5B aisle
March 27, 2026
High-protein meals, $14.3B in takeout-style offerings and value-size formats are redefining how consumers use the freezer. From multigenerational dinners to Gen Z breakfast bowls at any hour, frozen is evolving beyond convenience into a daily solution.