iri data

IRI announces most successful consumer packaged goods brands of 2016

Small and midsize CPG companies increasing number of successful new product launches

April 7, 2017

IRI has announced last year’s most successful consumer packaged goods launches in its 2016 New Product Pacesetters report, an industry-recognized benchmark analysis of exceptional first-year CPG sales success for newly launched products.

Uncovering Hidden Food Industry Growth Pockets

IRI’s approach to developing a robust demand portfolio strategy provides a sustainable competitive advantage

February 8, 2017

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The IRI Point of View, “Winning the CPG Zero-Sum Game by Uncovering Hidden Growth Pockets,” details three potential key strategies — “Buy, Borrow and Build” — for participation in category sub-segments of rapid growth.

Understanding the Growth Behind Prepared and Specialty Foods

IRI’s Chris DuBois to Highlight Prepared and Specialty Food Trends at R&D Applications Seminar

August 17, 2016

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IRI’s Chris DuBois will join industry leaders at the Prepared Foods R&D Applications Seminar and present a session titled “Understanding the Growth Behind Prepared and Specialty Foods.”

Proteins, Snacks Drive CPG Growth

The trend is particularly noticeable among small and midsize companies

May 20, 2016

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These are among the findings of new research released by The Boston Consulting Group (BCG) and Information Resources, Inc. (IRI).

Top CPG Brands of 2015

IRI New Product Pacesetters cater to consumers’ different needs, wants and priorities

April 20, 2016

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The top-selling 200 new brands captured cumulative year-one sales of more than $6.5 billion across IRI’s multi-outlet geography.

External chefs with Schwan’s Chef Collective discuss pizza ingredient and crust trends

Frozen Pizza Trends

Premium, specialty pizzas give consumers more options with their favorite comfort food

Robert Garrison

March 11, 2016

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The good news is that retail frozen pizza category dollar sales are growing.

Purity Organic super-premium ready-to-drink teas

Liquid Energy: Beverage Trends

RTD teas, coffees, functional waters and juices boost supermarket sales

Amanda Del Buono

March 10, 2016

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Even though consumers always will have to shop for groceries, the channels in which they visit continually change, and supermarkets now are feeling the pressures of these changes.

IRI Report Finds CPG Industry Struggled in 2015

Top trends for 2016 include keeping pulse on ethnic diversity, harnessing insights on how consumers are shopping online and focusing on quality versus quantity of marketing messages

January 28, 2016

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IRI’s latest Times & Trends report, “Taking Stock of CPG Past and Future: Gear Up Now for a Year of Growth,” analyzes the lessons learned in 2015 and provides insight into several key trends that will drive growth in 2016.

Myths About Millennials

IRI Research suggests marketers must move beyond generalizations of Millennials

July 29, 2015

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To truly grasp this diverse generation, IRI is categorizing millennials into six distinct segments summarized in the infographic “Rise of the Millennials.” Marketers must thoroughly understand these characteristics to capture a piece of the nearly $290 billion millennials will spend on CPG products by 2020.

IRI Names “Pacesetters”

List contains food and non-food products that captured cumulative year-one sales of more than $7 billion.

June 9, 2015

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Information Resources, Inc. (IRI), Chicago, identified last year’s most successful consumer packaged goods (CPG) in its “2014 New Product Pacesetters” report...