To officially kick off the new Give Fruitfully platform, Welch’s® Fruit Snacks is turning attention toward serving one of the brand’s most loyal and beloved audience targets: teachers and students.

According to a Comprehensive Research Report by Marketing Research Future (MRFR), the global market for sugar-free treats is projected to increase by 6.9%, reaching almost $7 billion by 2030.

For a variety of reasons, consumers have expanded the scope of their demand for products featuring low or no sugar content. In response, food and beverage formulators have invested in research and development to uncover further innovative approaches to ingredient technologies. In tandem with the consumer and industry momentum in the sugar reduction category, additional market forces may contribute to future investment in sugar reduction product development. Prices of raw sugar and cocoa touched 10-year and seven-year highs respectively in April 2023, The Smart Cube reports, due to tight supply and rising demand for both commodities.

Dole Packaged Foods, LLC unveiled a better-for-you snack: Good Crunch™, a nutritious, sustainably-made dried fruit snack with a crunch. The innovative product uses a gentle dehydration process that locks in fresh fruit flavor and preserves nutrients for a light, airy and healthy snack.  

Each Dole® Wiggles™ cup delivers an excellent source of Vitamin C with no added sugar^ and no artificial flavors, while containing no high fructose corn syrup, no artificial preservatives, and are non-GMO and gluten-free.

Driven by consumer desire for wholesome food options that deliver on taste, Dole is launching new innovations across every category – snacking, beverages, ingredients and frozen treats – and entering new categories like functional supplements and probiotic sodas under a new brand.

RIND® uses upcycled, rescued produce in its sourcing and drying processes while retaining the nutrient-rich fruit skin whenever possible. As a result, RIND® has successfully diverted more than 350,000 pounds of edible food waste in 2021, staying true to the brand’s mission to maximize nutrition and minimize waste. 

Island Blend is a bright, tangy mélange bursting with upcycled island fruits. The medley includes Sweet Honeydew Melon, Juicy Mandarin Orange and Chewy Banana.