HelloFresh customers can order the Chicken Gyro Couscous Bowl and the entirely plant-based Mediterranean Hummus & Couscous Bowl through the end of the year.

All recipes arrive carefully packed and insulated with high-quality, pre-portioned fresh ingredients along with the step-by-step instructions needed to prepare a complete meal.

The past few years have seen strong innovation and development across the wider spectrum of meal solutions. Of course, that’s been driven by online meal and meal prep subscription services such as Blue Apron, Home Chef, Sun Basket, Hello Fresh, Freshly, and others.

Over the past year, a deluge off acquisition and collaboration deals between kit manufacturers and retailers has created a groundswell of media conversation, consumer awareness and retail distribution points for meal kit offerings.

"We are setting the standard for the retail category through innovation, product development and technology; we listened to our retail partners and we developed products to solve their problem, shelf life."

Knick Knacks will feature a combination of pre-portioned spices, sauces, grains, and dairy ingredients from Blue Apron’s premium suppliers, such as crème fraîche from Vermont Creamery, furikake from Mara Seaweed, and preserved lemon puree from NY Shuk, as well as Blue Apron’s own proprietary products, such as its line of custom spice blends.

Prepared Foods showcases new meat, poultry and seafood products hitting the shelves in October 2018.

The in-store meal kits will include Home Chef's fresh, pre-portioned ingredients and recipes that are easy to prepare.

Available in four varieties, Fresh Express® Sauté Kits™ let consumers choose their own adventure by offering a blend of exciting, fresh vegetables along with delicious sauces like lemon garlic, teriyaki, lemon pesto and apple cider in a range of savory and complementary flavor combinations.

Home Chef features approachable meals that fit every taste preference and easy-to-follow recipes for every experience level.