Greek Sour Cream in body

November 15/Northfield, Ill.- Breakstone’s has introduced the first-ever national brand of Greek Style Sour Cream. Breakstone’s new Greek Style Sour Cream features traditional Breakstone’s Sour Cream blended with authentic Greek strained yogurt. This Greek-style product provides consumers with a better-for-you option featuring 50% less fat, 40% less cholesterol, and twice the calcium and protein of regular sour cream (each 2 Tbsp. serving has 4% of the daily value for calcium and 2g of protein).

“We are always looking to develop new foods that meet a variety of consumers’ needs and nowadays consumers are seeking better-for-you alternatives,” said Shannon Lester, Breakstone’s brand manager. “Some consumers are already substituting Greek yogurt for sour cream, but sacrificing the creamy texture and delicious taste of traditional sour cream. However, with Breakstone’s new Greek Style Sour Cream consumers can enjoy both.” Greek-style products are stocking today’s grocery store shelves, as shoppers continue to gravitate toward products with improved nutrition and simpler ingredient lines. In 2012, Greek yogurt saw more than a 50% growth in retail sales -- and the numbers continue to climb. Now, with Breakstone’s Greek Style Sour Cream, consumers can introduce the perfect balance of flavor and nutrition into their favorite recipes and specialty dishes.

Currently available in the dairy aisle of retailers across the country, the new Breakstone’s Greek Style Sour Cream is available in a 16oz container for a suggested retail price of $2.99. The innovative offering joins the other Breakstone’s Sour Cream varieties including all natural, fat free and reduced fat ranging in sizes from 8oz to 48oz.