PB&J in a Convenient Snack
The Promotion In Motion Companies Inc. announced the launch of Welch's PB&J Snacks.
January 29/Allendale, N.J. -- The Promotion In Motion Companies Inc., makers of Welch's Fruit Snacks, announced the launch of Welch's PB&J Snacks, bringing together the two tastes of peanut butter and jelly in an easy-to-eat, no-mess treat. The round, bite-sized snacks feature a chewy center made with real fruit, surrounded by a peanut butter coating, ending the "crust or no crust?" debate once and for all.
Welch's PB&J Snacks include 100% of the daily recommended value of vitamin C, are a good source of Vitamins A & E, and will be offered in four different varieties, giving consumers the option of a sweet Concord Grape or Strawberry center, and creamy or crunchy peanut butter outside.
"We are thrilled to be launching Welch's PB&J Snacks, an innovative new product that transforms one of the most beloved flavor combinations into a perfect at-home or on-the-go snack," said Josh Shapiro, vice president of Marketing for The Promotion In Motion Companies Inc. "The creation of Welch's PB&J Snacks strengthens our commitment to providing fun and delicious snacks for the entire family to enjoy."
Welch's PB&J Snacks will be offered in an eight-count box with a suggested retail of $2.79, with additional package types to be released over the course of the year. The product will be available for purchase nationwide from club stores, mass merchandisers, grocery stores, convenience stores, movie theatres and other retailers