PhillySwirl® introduced three frozen novelties that feature a unique twist on classic flavors. The lineup includes juicy and refreshing flavors like ICEE, organic fruit, and lemonade. Similar to the popular Swirl Stix, all new items are under 50 calories per bar, food allergen-friendly, and feature a smooth texture.

• ICEE MixItUp!® allows the enjoyment of frozen beverage flavors from home. With the pop and fizz of your favorite ICEE beverage, you'll find swirled concoctions like red and white cherry, green apple and watermelon, blue raspberry and white cherry, and strawberry and kiwi.
• Organic Jungle Swirls gives our ingredient-conscious families something to squawk about. the product contains no artificial flavor and colors, and is flavored with real fruit juice and puree.
• Lemonade Swirls open with the classic, refreshing taste of lemonade, followed by a blast of fruit flavor. Experience flavors like watermelon lemonade, pomegranate lemonade, and blueberry lemonade along with classic flavors like lemon lime, fresh lemonade and strawberry lemonade.

"PhillySwirl is always seeking new ways to bring innovative, family-friendly flavors to the frozen novelty category," said Jasmine Singer, Marketing Manager. "We are especially thrilled to 'Mix It Up' with ICEE on this special line of frozen flavors. PhillySwirl fans will have a hard time choosing just one new item to take home!"

The new PhillySwirl flavor lineup has just hit shelves, and can be found for an average retail of $2.99.