Prepared Foods logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Prepared Foods logo
  • TRENDS
    • Prepared Foods The Year Ahead
    • Innovation Month
    • *Sustainability*
  • PRODUCTS
    • Bakery
    • Beverages
    • Breakfast, Cereals & Bars
    • Candy
    • Cannabis
    • Dairy
    • Meals & Sides
    • Meat, Poultry & Seafood
    • Sauces & Marinades
    • Snacks & Appetizers
    • Soups
  • INGREDIENTS
    • Antioxidants & Nutritionals
    • Colorings
    • Dietary Fiber
    • Emulsifiers, Fat & Oils
    • Flavors, Seasonings, Spices
    • Flours, Grains, & Pasta
    • Fruits, Vegetables and Nuts
    • Gums & Starches
    • Phosphates & Acidulants
    • *Proteins*
    • Sweeteners
  • FORMULATION
    • Allergens & Intolerance
    • Authentic & Ethnic
    • Cost Reduction
    • Fat Reduction
    • Gluten Free
    • *Immunity*
    • *Natural / Organic*
    • *Plant Based & Vegetarian*
    • R&D Lab Tech / QA-QC / Food Safety
    • Shelf Stability
    • *Sugar Reduction*
  • BETTER FOR YOU
    • Functional New Products
    • Functional Ingredients
    • Functional Benefits
  • FOOD MASTER
  • MEDIA
    • Podcasts
    • Videos
    • Infographics
    • Play With Your Food Game
    • Webinars
  • EVENTS
    • Spirit of Innovation Awards
    • Industry Events
  • MORE
    • Favorite Products Poll
    • First Person Q&A
    • Sponsor Insights
    • Store
  • EMAG
    • eMagazine
    • Archive Issues
    • Advertise
  • SIGN UP!
Breaking NewsProductsSustainable Food ProductionMeat, Poultry & Seafood

SimpliiGood, Haifa Group Co-Pioneer Sustainable Spirulina Production

The circular economy partnership accelerates the development of spirulina-sourced smoked salmon

SimpliiGood_0123A_780.jpg

PHOTO COURTESY OF: SimpliiGood

SimpliiGood_0123B_780.jpg

PHOTO COURTESY OF: SimpliiGood

SimpliiGood_0123A_780.jpg
SimpliiGood_0123B_780.jpg
January 31, 2023

International plant nutrition leader, Haifa Group, Ltd., and food-tech innovator, SimpliiGood by AlgaeCore Technologies Ltd., have joined forces to optimize the SimpliiGood spirulina supply chain while promoting their net zero goals. This partnership delivers benefits to both companies’ products and bottom lines in the short term. It also positions them to create a sustainable circular carbon economy within the next several years. 

SimpliiGood grows and markets fresh and frozen spirulina, cultivating this nutrient-rich microalgae under ideal controlled conditions. This start-up is culturing concentrated functional ingredients and producing a range of nutritious foods that are breaking new ground in the plant-based protein sector.  Under development is the first smoked salmon alternative made nearly entirely from a single ingredient: whole fresh spirulina. 

The companies have signed a multi-faceted long-term collaboration agreement destined to transform the entire spirulina market. The alliance will enhance sustainability and reduce the environmental footprint of both partners. A cornerstone objective of this partnership is to optimize upstream spirulina operations – perfecting production input for enriched output.

Collaboration will focus on four key phases: 

1. To optimize spirulina growth media while minimizing cost: Haifa Group will perfect its ready-to-use nutrient mixtures for commercial spirulina cultivation, leveraging distinct SimpliiGood know-how and experience. This collaboration will reduce raw material expenses, which will decrease spirulina costs. It will fortify the supply chain, ensuring raw material security for safe, reliable, consistent supply. 

2. Develop new products that rely on quality input: Both companies will continue to expand their product R&D. “We believe that this win-win farm-to-fork collaboration will meet the global needs in feeding microalga as a wide source of protein, and serve both companies well,” says Natan Feldman, Haifa Group VP Marketing, Business development & innovations. 

3. Converting upcycle waste to spirulina: Carbon dioxide is nature’s best source for spirulina growth during photosynthesis, and Haifa Group produces CO2 during product manufacturing. Haifa Group and SimpliiGood will build side-by-side production plants in the Negev Desert to pass carbon dioxide from the Haifa Group plant to the SimpliiGood spirulina production facility. This process, which will transform CO2 pound-for-pound into spirulina, will both reduce waste and enable sustainable carbon fixation.

4. Establish a large-scale global circular economy: SimpliiGood will evaluate the Haifa Group waste stream to determine the additional components that can be introduced into microalgae production. The assessment will include heat, nutrients and compounds – such as nitrogen, which is a key building block of protein.

These plans are aligned well with the global market. According to Acumen Research and Consulting, the global spirulina market size accounted for $480 million in 2021 and is projected to achieve a market size of $1.166 billion by 2030, rising at a CAGR of 10.4% from 2022 to 2030. 

www.simpliigood.com

KEYWORDS: circular economy microalgae spirulina upcycled food

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Women in beverge isle

    Ingredient Demonization May Not Drive Consumer Behavior

    While tracking cultural conversations around demonized...
    Breaking News
    By: Prepared Foods Editorial Staff
  • Bubs Candy Packages

    Sweden’s Viral Candy Brand BUBS Lands in US Retail Nationwide

    TikTok videos of BUB's unique chewy-meets-marshmallow...
    Candy
    By: Prepared Foods Editorial Staff
  • Innovation Month Logo Orange

    Introducing Innovation Month: A Deep Dive into the Future of Food & Beverage

    The next wave of food innovation is here. Dive into the...
    Innovation Month
    By: Prepared Foods Editorial Staff
Manage My Account
  • eMagazine Subscription
  • Newsletters
  • Manage My Preferences
  • Online Registration
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Prepared Foods audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Prepared Foods or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  •  A close-up of a fruit branch on a cherry tree.
    Sponsored byU.S. Tart Cherries

    When Provenance Meets Performance: The Case for U.S.-Grown Montmorency Tart Cherries

Popular Stories

Overhead view of Asian-inspired rice bowls, bao buns, shrimp, chicken, fresh vegetables, and chopsticks arranged on a dark wooden table.

UPFs: The Culinary Science View

Buckwalter OceanSpray CEO

Ocean Spray Names Abigail Buckwalter CEO

A column chart made of sugar cubes with a blue background.

Sugar, Salt Reduction Drives New Formulation Strategies

PF Webinar sponsored by FoodChain: Signals to Shelf: Turning Consumer Insight into Executable Innovation

Events

June 18, 2025

Master the Art of Plant-Based Dairy

ON DEMAND: Whether you're in R&D, formulation, or innovation, this session will provide enzyme-driven insights to improve your plant-based dairy portfolio.

July 22, 2025

Boost Flavour and Functionality in Plant-Based Beverages With Bio-Based Solutions

ON DEMAND: Demand for plant-based beverages is rising, driven by health, environmental, and dietary trends. Yet, challenges around taste, texture, stability, and nutrition remain.

View All Submit An Event

Products

Recent Advances in Ready-to-Eat Food Technology

Recent Advances in Ready-to-Eat Food Technology

See More Products

CHECK OUT OUR NEW POWER TRENDS

Immunity Logo
Natural & Organic Logo
Plant Based Logo
Protein Logo
Sugar Reduction Logo Sustainability Logo

Related Articles

  • Tyson Foods Logo

    Tyson Foods Announces Partnership with Protix for More Sustainable Protein Production

    See More
  • Food Industry News

    OSI Group Acquires Rose Packing Co.

    See More
  • Food Industry News

    World Economic Forum Extends Technology Pioneer Designation to Air Protein

    See More

Related Products

See More Products
  • The 10 Principles of Food Industry Sustainabilty Cover

    The 10 Principles of Food Industry Sustainability - EBOOK

  • The 10 Principles of Food Industry Sustainabilty Cover

    The 10 Principles of Food Industry Sustainability

  • Vegetable Oils in Food Technology: Composition, Properties and Uses, 2nd Edition

See More Products

Events

View AllSubmit An Event
  • July 31, 2025

    Green Means Go: Your Sustainable Product Development Toolbox

    ON DEMAND: How do strategic innovation leaders, scientists and ingredient buyers incorporate sustainability into food and beverage new product development?
View AllSubmit An Event
×

Unlock the Future of Food and Beverage Innovation

Are you a leader in research & development? Stay ahead of the curve with Prepared Foods, the premier source of information and insights for today's trend leaders and taste-makers in food and beverage manufacturing.

JOIN TODAY
  • Resources
    • Advertise
    • Contact Us
    • Food Master
    • Store
    • Join
  • Sign Up Today
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • Services
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • Stay Connected
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

Design, CMS, Hosting & Web Development :: ePublishing