During the COVID-19 pandemic, many restaurants shut down or went exclusively curbside, therefore, precious, usable data was squeezed out of it. And, with almost all limited time offers (LTO) halted as well, very little new ground has been broken in 2020.

At Asenzya®, we pride ourselves on being on the forefront of culinary trends and bringing that to our partners. We use many techniques in tracking the hottest global cuisines. 

Today, the internet and the popularity of social media has shortened the timeline to only two or three years from restaurant menus to materialization of new products on grocery shelves.